Bangkok--Mar 1--PR PLUS TWO
Synnex & Chulalongkorn to Kick off “Modern IT CEO Program” Setting Mini MBA To Boost up Competitiveness of Dealers and Encourage IT Sustainable Development
Synnex (Thailand), in conjunction with Chulalongkorn University and alliances staging “Modern IT CEO Program”, aimed to enhance potential of IT executives. The program will also enable Synnex dealers to work more efficiently, successfully and profitably, and help them to smartly encounter with the economic changes.
Mr. Supant Mongkolsuthree, President of Synnex (Thailand) Co., Ltd disclosed that the Academic Service and Training Centre of the Commerce and Accountancy Faculty has teamed up with Synnex (Thailand) Co., Ltd. and alliances from private sector initiating the “Modern IT CEO Program”. The Mini MBA program, conducted in both of theory and workshop, aims to enhance business management knowledge and skills for the IT executives enabling them to handle the business capably and efficiently.
The Modern IT CEO Program has been initiated due to a strong competition of IT business, and therefore IT entrepreneurs need to acquire knowledge and modern discipline in dealing with their business. A high profile experienced IT distributor Synnex (Thailand) has realized on an importance of potential reinforcement for the company’s dealers and would like them to possess business success by not focusing only on pricing competition, but be able to apply the knowledge and skills that they have from the Modern IT CEO Program so that they can run the business with profitability and sustainability.
President of Synnex (Thailand) noted that Synnex will select some 65 executives from its top dealers of each product group to join the program. The participants must attend the training course for at least 80 percent of the entire training period and will be certified by Chulalongkorn University. Synnex has spent around 10 million baht of budget to promote the Modern IT CEO Program.
“The consecutive success of Synnex has been a result of the great dealers network throughout the country, meanwhile the Modern IT CEO Program will help strengthen our network capability,” the President said.
Assoc. Prof. Dr Danucha Khunpanichkit, Dean of the Faculty of Commerce and Accountancy, Chulalongkorn University said that “Synnex has kicked off this program, in collaboration with Chulalongkorn University who specialize in knowledge transferring and well known in the academia sector. The Modern IT CEO Mini MBA is a fundamental preparation for the executives enabling them to effectively handle with the changed situation of economy and it would benefit to the IT sector as well as the entire economy of the country.”
Training course will cover both of theory and workshop, case studies, discussion, business game play, and model simulation. Moderators of the program are academics and high profile experts from Chulalongkorn University and academic institutions who specialize in particular fields. Apart from training at the Commerce and Accountancy Faculty of Chulalongkorn University, there will be also in other places and visit Synnex Technology International Co., Ltd in Taiwan.
The Mini MBA for the Modern IT CEO Program will start on March 4, 2006 to June 24, 2006, which totally taking for 153 hours of training period of which including 120 hours of business management training class, 24 hours for discussion, and nine hours for activities among the participants (Walk Rally).
“In the past, some our dealers have faced with business problem, especially a pricing war matter as in a long term, it was not good for them at all, and some even close down the business. We look forward that the knowledge and skills through the Modern IT CEO Program would enable the executives to have readiness and apply such knowledge in accounting, finance, marketing, human resource management, legal knowledge and technology to strategically improve their marketing plan and create business productivity based on the modern management theory. Meanwhile, the program will create a worthwhile relationship between the dealers and the manufacturers,” Mr. Supant added.
For more information:
Patcharaporn Chanawongwisut
Synnex (Thailand) Co., Ltd
Tel: 02-533-8888 Ext. 7511
Email: [email protected]
PR PLUS TWO Co., Ltd
Tel: 02-972 6100
Fax: 02-972-7415
Email: [email protected]
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