The Central invests over 320 million baht to develop “Tira Tiraa” Boutique Condominium right in the heart of Hua Hin

ข่าวทั่วไป Monday February 5, 2007 15:41 —PRESS RELEASE LOCAL

Bangkok--5 Feb--Mind Touch
Offering free complete set of furniture for the first 50 units as a special promotion campaign to celebrate Chinese New Year
Hua Hin developers teamed up to launch “Tira Tiraa”, the luxury boutique style condominium in downtown Hua Hin targeting retired foreigners, local residents and customers from Bangkok who would like buy the property as an investment to accommodate the tourism growth. The company also offers rental management service with 7% guaranteed return.
Pramote Thanyakulsaja, managing director of The Central Company Limited revealed that the company has launched its first development with over 320 million baht investment, Tira Tiraa, which is currently opened for reservation. Tira Tiraa is a boutique style condominium with two 8-storey buildings on over 3-rai of land. The project is conveniently situated right in the center of Hua Hin only 350 metres from the famous night market and a mere 10-15 minutes from the beach. The condominium has a total of 162 living units dividing into 48 units of 31 sq.m. studio type, 80 units of 44 sq.m. 1-bedroom type, 14 units of 63 sq.m. 1-bedroom extra type, and 20 units of 2-bedroom (A, B and C type) ranging from 84-93 sq.m.
In addition, the project features full facilities including beautifully designed garden, 45-metre swimming pool, fitness room, sauna, hi-speed internet and 24-hour security guard service. Its unique selling point is its convenient location with market, banks and schools in close proximity. Therefore, it offers a very positive investment opportunity so as to support the high economy growth derived from the high number of foreign visitors over 200,000 per year.
Pramote said that Tira Tiraa can be considered as the first and only boutique condominium in downtown Hua Hin. The company targets the foreigners who want to buy a place for their long stay during winter after their retirement, the new working generation and local residents as well as the people from Bangkok who work in Hua Hin.
“We had made the preliminary study to ascertain the project viability. Tira Tiraa is different from other condominiums in Hua Hin which mostly are located close to or on the beach front with the average cost about 80,000 baht per square metre and above whereas our opening price is averaged about 53,000 baht per sq.m. which is quite worthwhile considering its location, the construction quality, interior decoration as well as the facilities offered. On the other hand, as the unit size is not large, so the price is quite affordable, thus, the key factor to penetrate the target group. With the expertise and experience of the shareholders and management team especially in the housing project and construction material business, the company has seen the opportunity in developing the mentioned plot of land. It is one of the many plots that the company has in its land bank and a cost advantage to the customers”, added Pramote.
Pramote said that the company has already launched a pre-sale campaign since November last year. The reservation up to now is about 47% mostly from the overseas clients especially those from Europe. To celebrate the Chinese New Year, the company has a special promotion campaign offering complete set of furniture for the customers who make their reservation during February. For customers who are looking for the investment option, the company also offers the rental management service with 7% return guaranteed for the fully furnished unit.
“We have already completed the sample units. Those who are interested in our project can visit our sample units and on-site sales office everyday from now. The construction is scheduled to start in May this year and the project is expected to be completed in December 2008. In addition, the company has also planned to make another project development around Khao Takiab area where the company is currently studying the feasibility as well as the requirements of the target group”, added Pramote.
For media enquiry, please contact
Mind Touch Company Limited — PR Consultant
Savitree Peungcharoenkun (081 8164598) or
Chatsaral Tiamwon (089 443 6886)
Tel. 02 689-2334-5
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