Bangkok--1 Jun--Krungthai Card
KTC and Thai Airways to wow travelers with “Buy 1 Get 1 Thai Airways Flight Ticket with KTC Credit Card”.
The firms hope to encourage spending and secure more premium grade clients with the campaign.
For the first time in the history of Thai credit card industry, KTC and Thai Airways are offering members of the business community, executives and travelers exclusive offers of two flight tickets for a purchase of one, and, of single flight ticket purchase at special prices to encourage the use of KTC credit cards on traveling related matters. Members can purchase flight tickets for all routes in operation through ten leading agencies. A discount of 9% is also offered for Royal Orchid tour packages to attract more premium grade clients.
Staporn Sirisingha, Senior Executive Vice President — Leisure Marketing, “KTC” or Krungthai Card Public Company Limited., said “We are proud to be the first Thai credit card company to have earned the trust of Thai Airways as a partner, offering privileges that fulfill the lifestyles of members of the business community, executives and travelers who appreciate the convenience of traveling, privacy and sophisticated living. To this end we are running a campaign of outstanding value: One Free Ticket for Purchase of One Thai Airways Flight Ticket with KTC Credit Card. It is worthwhile noting that Thai Airways has never offered this privilege through any credit card company throughout the past ten years.”
“Buy 1 Get 1 Thai Airways Flight Ticket with KTC Credit Card entitles holders of Infinite Card, Platinum Card and Titanium Card to two flight tickets for a purchase of one roundtrip international Business Class or First Class flight ticket of various key routes from June 1st to December 31st, 2007. In addition, KTC members will continue to earn KTC Forever Rewards and Royal Orchid Plus mileage as usual. Further, accident insurance coverage will be offered at the limit of 40 Million Baht for Infinite Card holders, 20 Million Baht for Platinum Card holders and 4 Million Baht for Titanium Card holders. KTC credit card members will also be entitled to accident insurance coverage of 2 Million Baht when purchasing flight tickets via KTC Travel Service Center.”
“This campaign focuses on holders of Infinite Card, Platinum Card and Titanium Card because these are individuals with high purchase power and constantly increasing spending on travel related matters. Thai Airways is an airline of great reputation. They are known for their excellent services and operate among the greatest numbers of routes and flights. This is why we believe that the promotion will be well received by our members and that we will be able to attract a lot of new premium grade members. We expect to sell as many as two thousand flight tickets through the campaign and generate about 100 Million Baht in spending via the cards.”
Ten leading travel agencies have been appointed to sell Thai Airways flight tickets under this campaign for the convenience of all members: World Explorer Co., Ltd., Majestic Travel International Co., Ltd., Siam Express Travel Services Co., Ltd., Shindai Co., Ltd., DITS Travel (2001) Co., Ltd., TNK Travel Co., Ltd., Global Union Express Co., Ltd., Federal Travel International Co., Ltd., International Tour Centre Co., Ltd. and Variety International Co., Ltd.
Pichai Chunganuwad, Director Area Thailand, Indo-China & Myanmar, Thai Airways International Public Company Limited, said “Our company is engaging in an aggressive marketing strategy with KTC as our partner. The promotion we have introduced on this occasion is two tickets for a purchase of one to promote the sales especially among members of the business community and executives. As many of KTC clients are among these target groups and as it is a policy of ours to market among premium grade clients, this cooperation will help maintain and expand our client base while bringing something special to KTC clients at the same time.”
“Thai Airways clients who are clients of KTC will be offered two tickets for a purchase of one roundtrip Business Class or First Class flight tickets on many key routes. Discounts of 20-30% are offered on tickets to Los Angeles, New York, Mumbai, Delhi, Shennai, Hyderabad, Penang, Kuala Lumpur, Hanoi, Ho Chi Minh City, Rangoon, Phnom Penh, Vientiane, Tokyo, Osaka, Nagoya and Fukuoka. As well, Royal Orchid Holidays packages will be offered at up to 9% discount. This partnership with KTC will entitle Thai Airways clients to a new benefit in a way.”
Staporn elaborated on travel related privileges for all KTC credit card holders. “We have introduced a new promotional campaign with Royal Orchid Holidays to give KTC members access to professionally operated domestic and international tours under which up to 9% discount are offered on Royal Orchid tour packages: 9% discount for holders of KTC VISA Infinite Card, KTC Travel Platinum VISA Card and KTC Travel Titanium MasterCard; 7% discount for holders of KTC VISA Platinum Card, KTC Titanium MasterCard, KTC VISA/MasterCard Gold Card, and, KTC Travel VISA Card; and, 5% discount for holders of all KTC credit cards, 24 privilege card and KTC Cash Privilege Card.
“This marketing campaign with Thai Airways is merely a first of cooperation between KTC and Thai Airways on the offering of privileges that make sense and fulfill the lifestyle of KTC members. There certainly will be more campaigns for the utmost benefit of KTC members in the future.”, said Staporn in conclusion.
For more information, please contact KTC Travel Service Center at 02-631-3444 or visit www.ktc.co.th .
For more information, please contact
Public and Corporate Affairs Department, Krungthai Card Public Company Limited
Tel. 0-2828-5047-49, 5085, 5401, 5732, 5057
Fax. 0-2828-5046
E-mail : [email protected]
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