Bangkok--6 Jun--Be1 Communications
Pioneers of a new breed of comfort footwear CROCS, today makes its official debut and announces the appointment of Supersports as the brand’s authorized dealer in Thailand.
Mike DeBell, Vice President of Sales of Crocs Asia Pte. Ltd., said “We are excited to make our presence here in Thailand which is one of the most thriving markets in the region. We feel confident that the unique quality of CROCS shoes, designed for fun, comfort and functionality, will be received a very warm welcome from Thai consumers.”
“In introducing the CROCS footwear brand in Thailand, we have partnered with Thailand’s premier sports retailer Supersports. With Supersports’ far-reaching distribution network and commendable staff and services, we believe CROCS will quickly gain popularity among Thais who are looking for shoes that give them comfort and functionality, while playing to Thai’s inherent sense of style.” stated Mike DeBell.
Supersports is Thailand’s leading chain store, specializes in sports category products. With more than 50 locations around the country, Supersports stores feature a vast range of sports products and supplies and are conveniently located at Central Department Stores, Robinson Department Stores, and as stand-alone outlets in Bangkok and the major provinces.
CROCS shoes come in a wide variety of styles and colors for kids and adults. The 10 available models in Thailand for adults include Beach, Disney Beach, Mary Jane, Athens, Prima, Islander and Off Road. For kids, the models are Kids Cayman, Disney Kids Cayman and Girls Mary Jane.
All CROCS brand shoes feature CROCS’s proprietary closed-cell resin, Croslite?, which represents a substantial innovation in footwear. The Croslite material enables CROCS to produce soft, comfortable, lightweight, superior-gripping, non-marking and odor-resistant shoes. These unique elements make CROCS footwear ideal for casual wear, as well as for professional and recreational uses such as boating, hiking and beach activities. The versatile use of the material has enabled the company to successfully market CROCS products to a broad range of consumers.
“Our philosophy is to create innovative footwear that transcends common presumptions and perceptions about how shoes could or should be. At CROCS, we believe in production innovation and we listen to our valued customers. We will continue to innovate and develop new designs to satisfy our customers’ needs and best cater to their lifestyles.” Mike DeBell said.
Experience the trendy color selections and comfort of Crocs collections at Supersports. For more information, please visit www.CROCS.in.th .
About CROCS Inc.
Crocs, Inc. is US-based designer, manufacturer and retailer of footwear for men, women and children under the CROCS brand. The company currently employs over 500 full-time staff and plans for further expansion in Asia and South America. Today CROCS shoes are available in more than 80 countries at 17,500 locations around the world.
CROCS footwear was originally intended for boating and outdoor use due to its slip-resistant, non-marking sole. As the brand gained huge popularity, it then became a bona-fide phenomenon, universally accepted as an all-purpose shoe for comfort and fashion.
CROCS shoes are perfect for boating, diving, and water sports or for lounging around and everyday wear. CROCS functionality has been applauded by doctors, boaters, athletes, chefs, travelers, service professional sand nurses.
In 2006, the company acquired Jibbitz LLC, a unique accessory brand with colorful snap-on products specifically suited for Crocs shoes. Today, more than 1,100 Jibbitz designs are available to consumers for personalizing and customizing their Crocs footwear.
Crocs shoes are sold in more than 80 countries and come in a wide array of colors and styles. Please visit www.crocs.com for additional information.
For more information, please contact:
Ms. Piyapatr Suriyasak or Ms. Patteera Khongying
Public Relations Department
Be1 Communications Co., Ltd.
Tel: 662 664 9050