Bangkok--11 Jul--Mind Touch Miss Busabong Payatyakul, Category Marketing Manager - MILO, Nestle (Thai) Ltd, reveals that after MILO, the malt chocolate beverage, has announced its major annual sports competition “3rd MILO JUNIOR CHAMPIONSHIP“, the first championship field for primary school students, which will be held together with the cheerleader and rooters competition to win a trophy granted by HRH Princess Mahachakri Sirindhorn and scholarships worth more than 500,000 baht. The sports competition will be held between July 27 and 29 and has received very good responses from teachers and primary students both in Bangkok and upcountry. “At the end of application period to participate in the “3rd MILO JUNIOR CHAMPIONSHIP“, we found that over 5,000 young athletes from 214 primary schools both in Bangkok and upcountry interested to join our sports competition. They are from 200 primary schools from Bangkok and outskirts, and another 14 schools from upcountry. All primary schools participated in the competition will send their representatives to join today session (July 4) set to create a clear understanding of rules and regulations of the competition, as well as a drawing event to divide our young athletes into competition groups,” says Miss Busabong. She continues that “MILO always realizes on the significant of skill and capability development for Thai youths and the continuous supports and sponsorships on such local sport activities to promote good health, friendship, and harmony among them. In addition, it will encourage young people to usefully spend their free time. We have allocated significant amount of budgets on annual basis to support various sports from youth to national level. They include attractive activities organized to develop capabilities of kids and youths. Milo recently has signed a contract agreement to become an official sponsor of the 24th SEA Games Tournament to be hosted in Thailand between December 6 and 15 this year in Nakhon Ratchasima,” Miss Busabong adds that “MILO JUNIOR CHAMPIONSHIP is an annual sports project initiated by Milo especially for local kids and youths, and being organized for the three consecutive years with the intention to be the first field of sports competition for primary school students. The sports tournament will allow children to show their potentials and sports skills as well as other initiatives, which will encourage them to enjoy perfect health and spend their free time usefully, as well as friendship and harmony. We believe that by participating in the MILO JUNIOR CHAMPIONSHIP campaign, local youths will be proud of themselves in joining the sports competition and activities on behalf of their schools. It will encourage these youths to express a power of dream, which will inspire themselves to do great things that benefit the society, which will be a pride to themselves, their families and institutions in the future.” “The 3rd MILO JUNIOR CHAMPIONSHIP, with the support of the Sports Authority of Thailand and Football Thai (FBT) Co., Ltd, is ready to welcome all young athletes from primary schools to participate the competition, which has been divided into five major types of sports, which are footsol, volleyball, chairball, tae kwando, and track and field athletics. This will be together with cheerleader & rooter competition to win honorable trophy and scholarships worth more than 500,000 baht. MILO was greatly honored in receiving of royal patronage and support of HRH Princess Mahachakri Sirindhorn in presenting trophy to the winning school. In addition, we have prepared a full competition space at Indoor Stadium arranged for various types of sports, as well as activities and games, which will encourage youths and their parents to spend their time together. The 3rd MILO JUNIOR CHAMPIONSHIP will be held between July 27 and 29 this year, during 7 am and 6 pm, at Indoor Stadium Hua Mark, the Sports Authority of Thailand,” says Miss Busabong. For media enquiry, please contact Mind Touch Company Limited Savitree Peungcharoenkun (081 816 4598) Chatsaral (Pom) Tiamwon (089 443 6886) Click for photo release at www.thaipr.net