Bangkok--1 Aug--Ogilvy Public Relations Worldwide Ford Thailand joined hands with the Tourism Authority of Thailand (TAT) in making every day exciting for customers with the “Amazing Coupon” campaign and a chance to win a free “Ford Everest” 7-seater family SUV. Ms. Duangkamon Isarapandh, Public Affairs Director, Ford Thailand, said, “Ford is pleased to support the TAT in this “Amazing Coupon” campaign. While promoting tourism industry in the country, the campaign also fits well with Ford’s “Make Every Day Exciting” brand campaign. We are confident that Ford customers who participate in this program will find it enjoyable to travel anywhere in Thailand in a Ford vehicle and impress with memorable travel experience as well as a lot of privileges from Ford.” Under this campaign, Ford will distribute a book of cash coupons, each worth Bt50,000, to Ford Active members. For non Ford Active members, they can apply for membership and receive the cash coupons from now until September 31, 2007, by calling Ford Call Center at Tel . 0 2686 5899 and 1800-293-333 (free for customers in other provinces). Any customer buying goods or service worth over Bt500 at any Ford showroom nationwide will also receive the “Amazing Coupon” cash coupons. The cash coupons can be used as cash when buying products or services at participating hotels, accommodations, spa, golf courses, diving service providers, souvenir shops, airlines, car rental companies and other companies as listed in the guidebook distributed by the TAT during July 17- October 31, 2007. Special! The customers can send a part of the coupon to any Ford service center nationwide within October 31, 2007, and have a chance to win a “Ford Everest”, the latest 7-seater family SUV worth Bt990,000. Winner will be announced on November 27, 2007 in Matichon newspaper. Customers can also call Ford for more information at Tel . 0 2686 5899 and 1800-293-333 (free for customers in other provinces), or call TAT hotline at1672 For more information please contact: Bhuvadol Bhumithavorn Communications Executive Ogilvy Public Relations Worldwide Fax: 662+2056686-7 Direct: 662+2056608 Cell Phone:661+6117476 E-mail: [email protected] Click for photo release at www.thaipr.net