Bangkok--17 Sep--Hill & Knowlton John F. Hodge, Vice President, Fashion-Apparel division and Narisara Bumroongchati-udom, Senior Department Manager (Sales and Marketing) Diethelm Limited (centre) unveiled the latest Levi’s Square Cut Jeans collection, with a riveting, fashion-stirring “Dare to Be Square… Dare to Be Superhero” event at Parc Paragon, Siam Paragon recently. The low-rise jeans feature a hip-hugging for higher freedom of movement and more confidence. It also combines the global hot ‘Crumpling’ design trend, with top quality imported denim to add a striking individual look to the new Levi’s Square Cut Jeans. Plus, every single detail of the jeans has been given a great new look. Levi's lovers can check out the latest collection of ‘Levi’s Square Cut Jeans’ today at Levi’s Mega Store at CentralWorld and Levi’s shops nationwide. About The Levi’s Brand Invented in 1873 by Levi Strauss & Co., Levi’s Jeans are the original, authentic jeans. The Levi’s brand offers the widest range of great fitting jeans on the market and are the most widely recognised products in the history of apparel. Levi’s Jeans have captured the attention, imagination and loyalty of generations of diverse individuals in more than 110 countries around the world and continue to do so today through more than 150 years of jeanswear innovation. For more information please contact: Pornravee or Phenphan Hill & Knowlton Thailand Tel: 02 627 3501 ext. 110 and 112 Email: [email protected] [email protected]