Bangkok--9 Oct--Aziam Burson-Marsteller SAP launches Thailand-specific SAP ERP Solution to fast track adoption of Enterprise Resource Planning for small and mid-size companies SAP has launched a new SAP ERP Solution to fast track adoption of ERP (Enterprise Resource Planning) by small and mid-size companies in Thailand. The SAP ERP Solution for small and medium enterprises provides a localised, pre-built solution facilitating the rapid deployment of SAP via a best practices methodology. Thai business requirements, such as a Chart of Accounts, taxation regulations including VAT (Value Added Tax) and other local data are pre-configured and built into the package. A proven, step-by-step, deployment methodology clarifies scope and reduces risk. “SAP has made it easier and more affordable for small and mid-size companies in Thailand to deploy and start realising the benefits of our suite of applications and technologies. By working with our channel partners to develop SAP Business All — in — One and SAP Business One, we have opened up a new realm of possibilities for our SME customers,” said Khun Patara Yongvanich, Managing Director of SAP Thailand. “The SAP SME Solution will be welcomed by Thai small and mid-size companies that are looking to expand and optimize their business operations without having to worry about a large and complex system implementation. SAP partners will be able to support our customer’s industry specific needs and scope out customisation options with greater ease. This will enable faster, more efficient ERP deployments for SME companies, reducing project risk and overall costs,” added Khun Patara. There are three main components in the SAP SME package solution: Detailed, step-by-step implementation procedures Extensive, reusable documentation for scope evaluation, project team and end-user training Complete pre-configuration settings that provide everything needed to run integrated key processes. This solution has been purpose built by SAP’s SME development team for SAP’s indirect sales channel in Thailand. SAP will also market and sell this solution directly to SAP customers, in accordance with its hybrid go-to-market strategy for midsize enterprises. The SAP partner community has welcomed the localised SME Solution and the anticipated reduction in operating costs that result in lower costs to customers. Khun Patara added, “This approach reduces the software development and configuration burden on partners and allows them to focus on the delivery of effective and affordable solutions for small and mid-size enterprises.” A recent study of customers and SAP partners in the Asia Pacific region (including New Zealand) detailed the positive impact of using SME Solution including: Fifty percent less consulting and customer resources required for deployment 32 percent reduction in implementation time Cost savings between THB 3,500,000 — THB 3,800,000 ($91,250 on average for SAP Business All — in — One) and SAP Business One; the customers will save about 600,000-700,000. About SAP SAP is the world’s leading provider of business software*. Today, more than 33,200 customers in more than 120 countries run SAP applications—from distinct solutions addressing the needs of small and midsize enterprises to suite offerings for global organisations. Powered by the SAP NetWeaver platform to drive innovation and enable business change, SAP software helps enterprises of all sizes around the world improve customer relationships, enhance partner collaboration and create efficiencies across their supply chains and business operations. SAP solution portfolios support the unique business processes of more than 25 industries, including high tech, retail, financial services, healthcare and the public sector. With subsidiaries in more than 50 countries, the company is listed on several exchanges, including the Frankfurt stock exchange and NYSE under the symbol “SAP.” (Additional information at http://www.sap.com) (*) SAP defines business software as comprising enterprise resource planning and related applications such as supply chain management, customer relationship management, product life-cycle management and supplier relationship management. Any statements contained in this document that are not historical facts are forward-looking statements as defined in the U.S. Private Securities Litigation Reform Act of 1995. Words such as “anticipate,” “believe,” “estimate,” “expect,” “forecast,” “intend,” “may,” “plan,” “project,” “predict,” “should” and “will” and similar expressions as they relate to SAP are intended to identify such forward-looking statements. SAP undertakes no obligation to publicly update or revise any forward-looking statements. All forward-looking statements are subject to various risks and uncertainties that could cause actual results to differ materially from expectations The factors that could affect SAP's future financial results are discussed more fully in SAP's filings with the U.S. Securities and Exchange Commission ("SEC"), including SAP's most recent Annual Report on Form 20-F filed with the SEC. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of their dates. Copyright 2006 SAP AG. All rights reserved. SAP, R/3, mySAP, mySAP.com, xApps, xApp, SAP NetWeaver and other SAP products and services mentioned herein as well as their respective logos are trademarks or registered trademarks of SAP AG in Germany and in several other countries all over the world. All other product and service names mentioned are the trademarks of their respective companies. Data contained in this document serve informational purposes only. National product specifications may vary. For more information, press only: Wilailak Pakdee SAP Thailand Tel. 0818552241 [email protected] James Best Aziam Burson-Marsteller Tel 02 252 9871 E-mail: [email protected]