Bangkok--11 Oct--AIS One-2-Call! answers all customers’ lifestyles with the new service of the Intelligent Network developed by AIS. This new service will automatically adjust the customers’ calling promotions upon their actual usage behavior, whether short calls or long calls, under the campaign “New Adjustable Freedom” along with “Flexibility,” the first of the new intelligent service series. President of Advanced Info Service, PLC., or AIS, Mr. Wichien Mektrakan said,” AIS has been carrying out an important marketing strategy which is listening to the needs of our customers in order to develop as programs and services for all kinds of lifestyles of our customers, especially the ones using prepaid. We now have more than 21 millions of them. We have been researching, observing on the customers’ usage behavior and also designing variety programs to suit the major behaviors such as short calls, long calls, daytime calls, nighttime calls and SMS sending. Recently, we have studied more on the “short-call” and “long-call” groups. We have found that their behaviors are changing all the time. Sometimes the short-call customers want to make a long call while the long-call customers want to make a short call.” Therefore, One-2-Call! has designed this new and more flexible service to answer the needs of the above-mentioned groups of customers and also to allow them to change their calling promotions at all times through the Intelligent Network, or IN, the heart of prepaid system. AIS has developed the previous system into the Super IN in order to design the new interesting service packages under the concept of “New Adjustable Freedom” which will allow the customers with more freedom and flexibility in calling usage. From this concept, One-2-Call! is launching the new intelligent service series, starting with the first service “Flexibility” which will allow the major customers to make short calls and long calls anywhere anytime and to any phone service networks. Vice President-Marketing of Advanced Info Service, PLC., or AIS, Mr.Titipong Khiewpaisal added, “With the rounded ability of the new Intelligent Network, “Flexibility” service allows our current customers to change their calling promotions between “short calls” and “long calls” during their usage at all times. Whenever the call is less than 3 minutes, the system will calculate the calling rate as a “short call”; on the other hand, if the call is longer than 3 minutes, the system will calculate it as a “long call” automatically. The monthly fee is 30 baht per month. To apply for this “Flexibility” service, the customers can easily press *777 or do it through AIS Call Center at 1175. This service is available now.” “With the effective Super Intelligent Network, we are certain that One-2-Call! is the only mobile phone service provider that can actually design variety of new packages to suit customers’ every usage behavior. Besides “Flexibility” the latest service innovation from One-2-Call!, the other new, different and interesting Intelligent services will be launched one by one to serve our customers continuously,” Mr.Titipong conclude. For more information, please contact AIS Public Relations Mos Tel. 02-6874123 , 081-8469889 [email protected] Dao Tel. 02-2995341 , 086-0768358 [email protected]