Bangkok--18 Oct--Krungthai Card Several options for members to use their reward points to great value at Money Expo Chiang Mai 2007 from October 19th to 21st at KTC Booth, Chiang Mai University Hall. KTC brings the image of membership company to the regions. Northern clients get first taste of difference using KTC Forever Rewards points at Money Expo Chiang Mai 2007 under the theme “Redeem with Fewer Points but More Fun at KTC”. One free flight ticket for a purchase of one. Hi-tech Touch-Screen Kiosk where members can print out coupons for privileges and discounts at establishments of their own choice. Games and prizes to be won including 29” Slim-Fit televisions and DVD players from Samsung. The event, which will take place from October 19th to 21st at KTC booth in front of the entrance to Money Expo Chiang Mai 2007 at Chiang Mai University Hall, will be hosted by DJ Krit Sripoomsate from Chae Tae Chao program on EFM 94.0. Niwatt Chittalarn, Chief Executive Officer, KTC or Krungthai Card Public Company Limited, explained the role of KTC at Money Expo Chiang Mai 2007 “Our key marketing strategy this year is to return the profits we made to our members and distribute value to those who live in other areas of the country. The company’s presence at Money Expo Chiang Mai 2007 represents an integrated value center linking all privileges necessary for the daily life of all member groups. This will facilitate residents of Chiang Mai and adjacent provinces with efficient financial tools for their daily use. They will also be able to benefit from the redemption of products and services using their reward points, and, to try their luck and win prizes from us under the theme ‘Redeem with Fewer Points but More Fun at KTC”. “The highlight at KTC booth is that we will allow our credit card holders and KTC Cash Revolve members to make the most out of their KTC Forever Rewards points. This is a new concept where even a few points mean something. It will help improve client satisfaction and the bind they have with the brand in the long run. Our booth this year will be an open space ready to welcome members and interested members of the public pouring in from all directions. And the activities will be divided into two groups. The first group involves product and service advice and application: credit card, personal loan and other financial services. We will have a team of experts to handle all inquiries at the event. Entry fee and annual fee for all KTC products are unconditionally waived for life. Those applying for a credit card or a personal loan with all required documents ready at our booth at Money Expo Chiang Mai 2007 or at leading department stores in Chiang Mai will be entitled to a KTC Personal Bag. Alternatively, if you refer a friend or an acquaintance to us and he or she applies for a membership with all required documents ready, you will be entitled to KTC stamps with which you can redeem chic gifts from our booth at the show. KTC Sports Bag worth 250 Baht and vacuum cleaner worth 990 Baht are also available for two and five referrals respectively. Offer is valid from now until October 21st, 2007.” The second group of activities is where KTC credit card holders and KTC Cash Revolve members will enjoy the use of their non-expiring KTC Forever Rewards points to redeem products and services at great value when a point is worth more than one. Redeem a variety of products at KTC booth such as Tropicana orange juice, Pepsi Max, Nescafe’, Protect, V-Soy Pack, Rexona Men Power, Rexona Men Ice Cool or 300 Baht Happy DTAC refill card using KTC Forever Rewards points from only 99 points. Purchase the 7th and the final Harry Potter book Thai edition at 10% discount from cover at the show or use 3,000 KTC Forever Rewards points in place of 300 Baht cash. Alternatively, members can purchase a collectible set of Harry Potter books featuring all seven books and pay with KTC Flexi, interest-free, for three months and be entitled to complimentary gifts only at the show. Also available are magazine subscriptions at up to 40% discount with entitlement to complimentary gifts and the choice of KTC Flexi, interest-free, for ten months or the choice of using KTC forever Rewards points to pay for the subscriptions. Enjoy great value when purchasing a roundtrip international first-class or business-class Thai Airways ticket at KTC booth at Money Expo Chiang Mai with one additional ticket given free of charge plus regular ROP or KTC mileage and up to 20 Million Baht accident insurance coverage when paying with KTC VISA Platinum and up to 4 Million Baht for KTC Titanium MasterCard and KTC VISA SME Commercial Gold. Apply for SMS Happy refill service with a KTC credit card and be entitled to up to 750 Baht of calling credit. KTC members can use 1,000 KTC Forever Rewards points to redeem 500 Baht Happy DTAC calling credit. Use 3,000 KTC Forever Rewards points in place of 300 Baht cash when buying products or services at establishments in Chiang Mai with KTC Forever Rewards sign: sports equipments, furniture, digital cameras, IT devices, electric appliances and cellular phones plus special discounts from more than 100 participating ships in Chiang Mai. “Additionally, KTC members will enjoy various other privileges and discounts from leading establishments of their own choice simply by printing out the coupons from the hi-tech Touch-Screen Kiosk. There will also be games and prizes to be won like 29” Slim-Fit televisions and DVD players from Samsung. We will have DJ Krit Sripoomsate from Chae Tae Chao program on EFM 94.0 as our MC at the event. KTC members and visitors from Chiang Mai and adjacent provinces certainly will appreciate the use of their points to redeem this great variety of services.”, said Niwatt in conclusion. For more information, please contact: Public and Corporate Affairs Department, Krungthai Card Public Company Limited Kandtharat Chermchitphong Tel. 0-2828-5057 Suchada Weerasakulrak Tel. 0-2828-5732 Fax. 0-2828-5046 E-mail: [email protected]