DELPHI LAUNCHES AUTOMOTIVE AFTERMARKET PRODUCT INTO THAILAND THROUGH A NETWORK OF MORE THAN 2000 DEALERS

ข่าวยานยนต์ Tuesday April 22, 2008 11:07 —PRESS RELEASE LOCAL

Bangkok--22 Apr--Hill & Knowlton Delphi partners with TAC to bring more than 100 years of OE heritage to Thai Automotive Aftermarket Delphi Product & Service Solutions (DPSS), a division of Delphi Automotive Systems LLC that markets and distributes Delphi’s OE quality products, is bringing its more than 100 years of OE experience to support automotive aftermarket growth in Thailand. The Four Seasons Hotel of Bangkok, DPSS invited customers and retailers to witness the official Thailand launch event. During the ceremony, attended by U.S. Ambassador to Thailand, the Honorable Eric John, DPSS announced that it appoints TAC to be the first authorized distributor for DPSS in Thailand. As Delphi’s agent, TAC will help establish the Delphi brand in this important market. “As Southeast Asia’s second-biggest economy, Thailand represents a very exciting opportunity for Delphi,” said Francisco A. (Frank) Ordo?ez, President, Delphi Product & Service Solutions. “We are confident that we will be able to gain shares of the growing automotive aftermarket segment in this country — a market that is demanding high quality parts.”In partnership with TAC, DPSS will distribute Delphi branded parts to car owners through a network of more than 2,000 dealers and workshops in Thailand. At the initial stages of its local operations, TAC will market and distribute Delphi branded vehicle electronics (ignition cables, sensors, ignition coils, fuel pumps), consumer electronics (car audio, portable navigation, overhead DVD players), thermal products (HVAC components such as compressors, condensers, evaporators, radiators) and chassis products (brake pads, caliper kits). Currently, TAC is in the process of appointing selected authorized Delphi dealers in Bangkok, and will soon expand to other major towns in Thailand. Established in 2007, TAC is a reputable distributor of a wide range of quality automotive related products for aftermarket customers in Thailand, providing broad distribution, service offerings and marketing support. Delphi is a world leader in automotive systems and components, and provides comprehensive product solutions to vehicle manufacturers globally. DPSS makes that same technological expertise available to the aftermarket, and with increasing business and network development, it is committed to bringing more OE-quality parts and better services to the Thailand aftermarket. Delphi is a leading global supplier of mobile electronics and transportation systems, including powertrain, safety, steering, thermal, and controls & security systems, electrical/electronic architecture, and in-car entertainment technologies. Engineered to meet and exceed the rigorous standards of the automotive industry, Delphi technology is also found in computing, communications, consumer electronics, energy and medical applications. Headquartered in Troy, Mich., Delphi has approximately 169,500 employees and operates 156 wholly owned manufacturing sites in 34 countries with sales of US$22.3 billion in 2007. DPSS consists of five product business units: independent aftermarket, diesel aftermarket, original equipment service, consumer electronics and medical. DPSS has more than 1,500 employees globally to serve more than 7,000 distributors, jobbers and installers. In Asia Pacific, DPSS runs business through its network in 16 countries and regions.To learn more about Delphi, visit www.delphi.com/am .

แท็ก marketing   thailand   engineer   Bangkok   mobile   sport  

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