Bangkok--7 Jul--Oasis Media Four Pattana is staging Fourpattana Golden Weeks as well as launch its “4 New Series” phenomenon with fully furnished houses plus many other special promotions to boost Q3 market at Central Plaza Pinklao and Central Plaza Ladprao. Fourpattana is staging Fourpattana Golden Weeks as well as launch its “4 New Series” phenomenon with fully furnished houses ready for home buyers to walk in and stay by Four Pattana Interior during August 10-16 at Central Plaza Pinklao and during August 22-28 at Central Plaza Ladprao as parts of its “The Year of 4” strategy to boost Q3 market. In these events, there will be special price promotions including 10% discount with a maximum value of Baht 970,000. The company targets 100 MB in sales revenue from these two special events and reveals that it has hit 237 MB in 1H08. Mr. Pramote Theerakul, the Managing Director of Four Pattana Co., Ltd., a home building company which never uses any sub-contractors throughout its 28 year history, reveals today that the company is staging Fourpattana Golden Weeks during August 10-16 at Central Plaza Pinklao, Ground Floor and during August 22-28 at Central Plaza Ladprao, Ground Floor as parts of its “The Year of 4” strategy. In these two events, the company will also launch its “4 New Series” housing models, namely Simple & Modern, Modern Zen, New Authent and Modern Loft, which are considered to be the industry new phenomenon as all models will be made ready for home buyers to walk in and stay by Four Pattana Interior. The company targets 100 MB in sales revenue from these two special events and reveals that it has hit 237 MB in 1H08. “These Fourpattana Golden Weeks are considered special, as we normally organize it only once a year, but this year we plan to organize it twice by adding in Central Plaza Pinklao. As we see that there are lots of big plots of land and high purchasing power customers available in Pinklao, Thonburi and Phuthamonthon areas, we therefore provide convenience for our customers. These special events are parts of our marketing plan to boost Q3 market at the beginning of the second half of 2008 and we believe that they will be both successful as we will also launch 4 new series of complete package housing models. These packages do not only offer our customers with one stop service, but also provide them with ease of purchase, as they will help our customers see the whole picture, thus make it more saved than doing each part of the houses separately or adding in afterwards. So this is going to suit perfectly with the current economic condition.” Mr. Pramote said. For on-site customers, there will be special introductory price promotion, where on-site customers will enjoy 10% discount or a maximum of Baht 970,000. Those customers who choose Premium Series housing models will also earn an extra discount of up to 1.8 MB, while Young Executive Series customers will get a maximum discount of Baht 170,000. Those who decide to hire Four Develop House, which is Four Pattana’s subsidiary, to build their homes will get a complimentary set of complete Versailles vinyl door and window frames as well as many other discount and free gifts valued more than Baht 200,000 on top of Impression@Home catalogue by Four Pattana. All four housing models will offer four different concepts, which are expected to respond to the different needs of their respective targets. For example, Simple & Modern housing model will highlight simple, modern, sturdy and cozy. Its interior is sleek, yet full of creative designs including levels, different flooring materials, partitions, and chic furniture, while Modern Zen will feature elegant design with two high front columns. The design signifies proper scale and balance, while its east-meet-west interior reflects western utilities, yet comes with vivid eastern color and details using natural materials which offer relaxed resort-styled atmosphere. The New Authent offers bold exciting design with slant roof, adjacent swimming pool and high-ceiling dinning hall. Designed from inside out to let in natural sun light, the design is most outstanding with minimalist-style furniture offering a different concept of beauty. Last but not least is the Modern Loft. The design is in fact a modern loft-styled architecture that reflects sleek simplicity truly unique with white walls and raw contrast of natural and man-made materials, e.g. stainless vs. wood and acrylic vs. rock. To give its residents an extra airy openness feeling, the model will come with fun simple-but-strange-to-the-eyes furniture. As for 1H08 result, Four Pattana has a total sale revenue of 237 MB with 115 MB coming from the company’s own home building division, 48 MB from premium special home building, 4 MB from landscaping and 14.5 MB from building materials. From its subsidiaries, Four Pattana Interior has a sale revenue of 17.5 MB, Four Develop House 32 MB and Four Color Line 6 MB. Further information please contact Oasis Media Co., Ltd Tel. 02-937-4735 Khun Chatchaval Teened / Saranyarat Suwannakham / Piyaporn Chumnien E-mail:[email protected] / [email protected]. , [email protected]