Bangkok--10 Mar--Marketing Integration
The Department of Export Promotion announced its positive outlook towards Thai gift and home decorative industries due to their core strengths in design, quality, safety standards and manufacturer responsibilities. Bangkok International Gift Fair and Bangkok International Houseware Fair (BIG+BIH) April 2009 is scheduled for 21-26 April as the platform to exhibit Thai lifestyle products to leading international buyers. The fairs are expected to once again draw more than 100,000 visitors from all over the world.
Global economic downturn and value-oriented demand forces importers to put more effort in locating products that are unique, practical, safe and environmentally respectable. Thailand is known as one of the leading design centers in Asia with high production standards. BIG+BIH showcase includes gifts, decorative items, household products, artificial flowers and plants, home textiles, handicrafts, toys and games, premiums, and stationery.
The export of lifestyle products from Thailand has continuously grown throughout the years. And some categories have been doing particularly well. Toys & games and kitchenware are among the high growth export products due to their safety standards.
Realizing the importance of networking, the organizer has selected topnotch designers, reputable manufacturers and reliable exporters to participate in the fairs to ensure that international buyers will easily find the complementing business partners.
"We always see familiar faces of those who visit BIG+BIH fairs without miss. Their word of mouth is the most important PR tool that draws more visitors to this unique event" said Mr Rachane Potjanasuntorn, Director-General of the Department of Export Promotion. "This reaffirms the main objective of the fairs which is to underline Thailand as the most resourceful production and export hub for lifestyle products in Asia."
BIG+BIH April 2009 highlights include Design in Thailand exhibition which displays award winning prototypes and selected brand new items that had never been shown anywhere else, Design Forum which models outdoor space, hotel room, spa and restaurant in creative contemporary style by using products from the fairs, the biennial National Ceramics Exhibition that sources the best ceramic crafts from highly creative and passionate designers, Trade Mart Tour which is a complimentary day trip to the world's largest market with more than 15,000 shops. Business discussions are encouraged on trade days which runs from 21 to 24 April (10.00-18.00 hrs).
Visiting to BIG+BIH fairs is not only free of charge but the visitors will also receive a variety of exclusive privileges offered by participating shopping centers, retail outlets, hotels, transportation, travel agencies and more. Further information is available at www.bigandbih.com
For more information, please contact
Ms. Vikanda Swasdiburi
Marketing Integration Co., Ltd.
Tel +6625746414
Email [email protected] and [email protected]