Bangkok--25 Mar--Weber Shandwick
Debut of the latest Captiva LTZ with navigator system and special options
Elegant bling bling accessories from elaborated Swarovski Crystals worth more than a million baht
First glance at Transformer: Revenge of the Fallen Trailer from Universal Pictures
A troop of Chevy models with incredible offers especially for this event
Chevrolet is living up to its spirit of long term commitment in Thailand by launching the Chevrolet Captiva LTZ. The top-of-the-range Captiva LTZ 2009 comes with seven-inch navigator screen and 18-inch alloy wheels. Besides the Captiva LTZ debut, Chevrolet is also proud to present a Special Captiva which is decorated with more than 100,000 pieces of Swarovski Crystal, worth more than a million baht. Other outstanding Chevy models include the Optra CNG, Aveo E20 and Colorado — all being paraded at the event with special offers to boot. Visitors to the Chevrolet pavilion will also get the chance to catch the trailer of the Transformer II: ‘Revenge of the Fallen’ at the 30th Bangkok International Motor Show.
Chevrolet Sales (Thailand) Ltd is ready to showcase all its models at the 30th Bangkok International Motor Show. Mr. Steve Carlisle, President of General Motors and Chevrolet Sales (Thailand) is spearheading the message reaffirming GM and Chevrolet’s long-term commitment to Thailand via various initiatives including unsurpassed aftersales: service, great products, forward-looking technologies and sales.
“Amidst the fluctuating economy, the 30th Bangkok International Motor Show is an important event to showcase not only an automaker’s products and technology, but to generate sales and demonstrate the strength of its sales and after-sales service. Visitors to the Chevrolet booth will not only be fascinated by innovative Chevy models, they will also be able to experience our spirit in satisfying our customers’ needs. We want to ensure them that we’re here to stay and have a long term commitment to our customers, including providing top-notch after-sales service.
The Chevrolet Captiva LTZ debut is also one of the highlights at the Chevrolet pavilion this year. The Captiva LTZ 2009 model comes with a full list of standard options including a seven-inch touch-screen on the console with navigator system incorporating air conditioning and audio controls,luxury beige colored leather, 18-inch alloy wheels with Dunlop sports tires and a chromium front grill. The Captiva LTZ features two-litre four-cylinder diesel which produces 150 BHP, and is mated to a sophisticated AWD system.
There is also a Chevrolet Captiva featuring a 2.4 litre 16-valve DOHC four-cylinder gasoline engine which produces 136 BHP for choice. The Captiva’s monocoque received a four-star rating in occupant protection in its category from Euro NCAP, one of the safety organizations with the highest standards. The suspension of the Captiva is also one of the model’s outstanding functions. It features automatic lift Self-Leveling Suspension, hydraulic brake assist, stability control, Electronic Brake Force Distribution, Anti Roll-over Protection and Hill Descent Control.
Additionally, Chevrolet will also be displaying the “Captiva Bling Bling” - a specially-modified Captiva decorated with colorful genuine Swarovski crystals all over the vehicle’s exterior and interior. The front and back Chevrolet bowtie logos are fully decorated with Light Colorado Topaz while great numbers of crystal are also embellished in the front grille, headlights, window’s edges, door handles, taillights and wheels as well as the interior console, which is decorated with Black Diamond.
There is a total of 150,000 crystals on this special Captiva worth about a million baht and is presented by Bling My Thing company, a pioneer Germany crystal company. With the world’s leading Japanese designer, Ayano Kimura, the famous designer who used to work for Paris Hilton, together with Bruce Willis and other fashionistas.
Besides the Chevrolet Captiva LTZ and Captiva Bling Bling, green innovations and advanced technology like the Chevrolet Optra CNG will also grace Chevrolet’s pavilion. The Optra CNG sedan and estate models come with a 1.6-liter engine with bi-fuel system which allows motorists the choice of gasoline or CNG to fill their tank with the switching control button installed at the right of the console. The Optra CNG produces 107 BHP and is equipped with either a five-speed manual or four-speed automatic gearbox. Both the sedan and estate feature a powerful yet smooth ride with the Euro-Ride Suspension which is designed for smooth ride in every road condition, 15 inches alloy wheels and standard functions including Airbag, ABS and EBD.
Additionally, Chevrolet Colorado, the ‘American style’ pick-up truck that possesses strength, durability, beauty and luxury in a tough and rugged package is also displayed at the event.
Chevrolet Colorado comes with a choice of, first of all, 2,500 cc. with Maximum horsepower is at 116 (PS) at 3,600 times/minute with 280 Nm of torque, and Chevrolet Colorado 3,000 cc engine answers the need of travelling fans seeking for goal, with new engine code 4JJ1-TC 4 Cylinder DCHC 16 Valve of 3,000cc, Commonrail fuel injection system and Turbo Inter Cooler air injection system 146 House Power (PS) with maximum torque at 294 Nm, providing continuous acceleration rate for long direct path and offering excellent strength to carry the car up the steep. Colorado is also available in the CNG version.
Also at the Chevrolet pavilion is the new generation of city sedan, the Aveo E20, a ‘small car with a BIG design’. In addition to the standard model, there is also a dynamic ‘Sport SS’ version and a desirable, high-end ‘LUX’ model. All AVEO E20 models are configured to run on gasoline E10 or E20, offering motorists affordability and convenience, both in town and on the open roads.
There is more good news from Chevrolet Sales (Thailand) for customers, which will be offering special promotions aimed at stimulating sales in the auto industry. They include the “Chevy Trade-in Campaign” (where trade-ins of cars of all makes and models are accepted for purchases of a new Chevrolet Optra CNG and Optra Estate CNG with an additional trade-in value of Bt20,000), with 0 percent interest for 36 months (for 15% down-payment) and 0 percent interest for 48 months for a down-payment of 25% . Both packages come with free first-class insurance for one year.
The other promotion worths looking out for include the ‘Chevy Down-Payment Save-Up’ campaign. Under this campaign, Chevrolet AVEO buyers can choose to pay a down-payment of only 10 percent (while Chevrolet takes care of the balance 5 percent). The promotion also comes with free sporty accessories worth Bt30,000 consisting of a front, rear and side skirts, and a rear spoiler. The ‘Chevy Down Payment Save-up’ also applies for purchases of the Chevrolet Colorado with a required down-payment of only 10 percent, while Chevrolet absorbs the balance 10 percent.
The luxurious multi-purpose vehicle Chevrolet Captiva will also be an attractive option with even more impressive styling consisting of six items known as ‘Captiva Expression’. Accessories include Chromium front grille set, Chromium fog light lid, side steps, clear rear lights, 18-inch five-spoke alloy wheels and tyres, and an ‘Expression’ logo. In total, these goodies are worth Bt 87,973 but will be offered at a competitive price of only Bt 69,900.
Exclusive for all customers visiting the Chevrolet pavilion is the opportunity for first glances of the trailer featuring Chevrolet’s “Innovative AUTOBOTs” starring in the upcoming “Transformer: Revenge of the Fallen” movie. The sequel of this blockbuster, which features a range of Chevrolet vehicles with the ability to transform into robots is slated to debut in the middle of this year.
The Chevrolet pavilion is at booth A06. See you all there at the 30th International Bangkok Motor Show from March 26 to April 6, 2009 at BITEC, Bangna!
For further information, please visit www.gmthailand.com and www.chevroletthailand.com or please contact:
Thitinee Charuvichitratana / Satapana Karnjanaprakorn
Weber Shandwick
McCann Worldgroup (Thailand) Ltd.
Tel: 0-2343-6057 Fax: 0-2343-6003 Mobile: 0-81919-7593
Email: [email protected] / [email protected]
Or
Sasinan Allmand
Public Relations Director
General Motors (Thailand) Limited & Chevrolet Sales (Thailand) Limited
Tel: 0-2791-3400 Fax: 0-2937-0441
Email: [email protected]