KTC makes a major move in the dining and traveling segments with KTC Dine & Fly.

Bangkok--29 Jul--Krungthai Card KTC makes a major move in the dining and traveling segments with KTC Dine & Fly. First phase of the campaign sees seventeen leading restaurants drawing members with offer of free Macau family trip for most frequent diners. KTC, Macau Tourism Office and seventeen partner restaurants jointly introduced a major campaign “KTC Dine & Fly” with a host of dining benefits. The first phase of the campaign, Macau Family Trip for Most Frequent Diners, gives KTC credit card members the chance to win a free, all-expense-paid-for trip without the inconvenience of SMS registration. Plus the chance to purchase hotel accommodation and tour packages at special prices with value totaling 450,000 Baht. The firm expects spending via credit cards to rise by over 20%. Woravut Nisapakulthorn, Executive Vice President - Credit Card Business, “KTC” or Krungthai Card Public Company Limited, elaborated on the details of this first phase “As a part of our marketing plan for the second half of this year, we will engage fully in the dining and traveling segments with “KTC Dine & Fly”. The campaign is designed to give 1.66 million KTC credit card members numerous dining, accommodation and travel benefits. A survey conducted with our members has revealed that dining ranks among the top spending. The economic recession and the political disturbance of late did not affect overall spending of members in any way. Rather, the situation has made people plan their spending even more carefully and efficiently.” “Experience Macau with KTC Dine & Fly is a project of collaboration with Macau Tourism Office and seventeen restaurants namely Fuji, Sizzler, ZEN, AKA, See Fah, Black Canyon, Shanghai Xieo Long Pao, Shanghai Chicken Rice, Je Ngor Kitchen, Viet Cuisine, Little Home, Yum Saap, Baan Khanitha, Curries and More, Laem Charoen Seafood, Momo Paradise and Kaithong. All KTC credit card members can participate very easily simply by dining at any of these seventeen establishments and pay for any amount of food and drinks per sales slip with a KTC credit card during the period of three months from August 1st to October 31st, 2010. The three most frequent diners will win a 3-day, 2-night Macau tour package for four people or twelve in total. The prizes are worth more than 450,000 Baht. We expect this campaign to bring the volume of spending via credit cards up by more than 20%.” Pittaya Vorapanyasakul, Executive Vice President - Travel and Leisure Marketing, “KTC” or Krungthai Card Public Company Limited, said “The majority of KTC members now spend their holidays more with family. They dine out and travel more often as well. This is why dining related spending has been on a quick rise. Additionally, for “Experience Macau with KTC Dine & Fly” project, KTC members who spend every 800 Baht per sales slip via a KTC credit card at these seventeen participating establishments, will have the chance to purchase domestic and overseas hotel accommodation or tour packages at a most special price e.g. one night accommodation at Ambassador City Jomtien valuing 900 Baht, Amari Orchid Resort & Tower Pattaya valuing 2,000 Baht, Holiday Inn Resort Regent Beach Cha-Am valuing 2,100 Baht, Hilton Hua Hin Resort & Spa valuing 3,100 Baht and special price of a 3-day, 2night Macau tour package.” Jarunee Tantinukul, Manager - Marketing, “MGTO” or Macau Government Tourist Office, said “Experience Macau with KTC Dine & Fly” project gives back to all KTC credit card members in Thailand who cherish the value of family. As they are our target customers to begin with, we are offering Macau tour packages for the members to enjoy good time and bond with their family in Macau —the Europe of Asia. It is one of the continent’s best destination that tourists cannot miss.” For more information, please call KTC Phone at 0-2665-5000, consult your copy of What’s Up or visit www.ktc.co.th and www.facebook.com/ktcrealprivilege. Public and Corporate Affairs Department “KTC” or Krungthai Card Public Company Limited Kandtharat Chermchitphong Tel. 0-2828-5057 Suchada Weerasakulrak Tel. 0-2828-5732 Jinuchanun Suksawat Tel. 0-2828-5085 Fax. 0-2828-5046 E-mail: [email protected]