Bangkok--27 Mar--Thana Burin Asia Pacific
Qantas has joined Pharmacosmet Public Company Limited, World Wildlife Fund Thailand and the Foundation of Environmental Education for Sustainable Development organizations as well as Tourism Australia, Ecotourism Australia and True Music for the launch of Tea Tree Heart project. The project is aimed to nurture attitude and passion of youths for conservation of natural environment, which contributes to building a sustainable future.
Tea Tree is inviting students and young adults to join an all-embracing social responsibility project in which they can have fun and an enriching experience while engaging in numerous nature conservation activities.
The project is also complemented by the Tea Tree Heart TV program broadcast on True Visions channel 81. The program is produced specifically in an entertaining, inspiring way to promote the importance of preserving natural resources and natural plants whose miraculous properties are beneficial not only to humankind but a safe and sustainable Earth.
Mr Sutee Ratananakin, Managing Director of Pharmacosmet Public Company Limited, said “Tea Tree is delighted and privileged to have partners who share common goals and ideals in supporting Tea Tree Heart project. We humans tend to take nature for granted. Rarely do we show a strong desire, the kind of passion that rages deep within our heart, to do what we can to preserve or protect nature. By conserving nature to help keep our Earth safe is the responsibility of all and it must be actively fulfilled to bear meaningful results. We hope Tea Tree Heart project will amplify the importance of environmental conservation and motivate youths to be actively and passionately involved.”
Ms Supeepun Pooripanyawanich, Sales Manager Thailand for Qantas and British Airways, said “Qantas is pleased to support the ‘Tea Tree Heart’ project to help conserve our sustainable environment both for activities in Thailand and in Brisbane, Queensland of Australia. Since its inception, some 91 years ago, Qantas has always committed itself to taking part in conserving the environment. On behalf of Qantas, I hope that ‘Tea Tree Heart’ project will help encourage the youth to protect the environment both in the short and long term.”
Mr Trirach Pukotchasarnseen, Director of the Foundation of Environmental Education for Sustainable Development, said that consciousness of natural and environmental conservation among the young generation is the fundament building block for promoting sustainable development in our society. “Not only involvement but the power of youth will be a great boost to conserve natural resources and environment. We are pleased to be a partner of a social responsibility project that attaches importance to the development of youth,” he added.
Mr. Ardkit Sunthornwat, Managing Director of True Music, said “True Music channel is always eager to be involved in initiatives promoting nature and environmental conservation. We are immensely proud to be associated with the Tea Tree Heart project. We sincerely hope our TV program will entertain and inspire the audience to have a greater awareness as well as a greater love of our natural resources and treasures on this Earth.”
Tea Tree Heart TV program, a key part of the project, is broadcast on True Visions channel 81 on Saturdays at 1100-1130 hrs with the first rerun at 0700-0730 hrs and the second on Sunday 1500-1530 hrs.
Nature conservation activities, the other key element of the project, involves trips to various destinations in Thailand organised by World Wildlife Fund. Participants will also have the opportunity to join a nature conservation trip to Australia and take part in green travel experiences. Top 6 of AF8 singers from True Music will be accompanying the participants in the trips in Thailand and Australia. From these trips 10 finalists will be picked to join the trip to Australia. Anyone interested to join the project can apply by visiting www.teatreeclub.com/teatreeheart.
For further media inquiries please contact:
Qantas PR Rep office
Thana Burin Asia Pacific Ltd
Kasemsri Kaewthammachai
Tel:+66 (0) 231 6158-9
Email:
[email protected]