Bangkok--19 Mar--Hill & Knowlton
Watsons Your Personal Store proclaimed the success of its YOU AWARDS Season 2 contest and announced the winners in the competition’s final-round. Six young competitors were voted winners with the most outstanding and unique beauty features. The YOU AWARDS Season 2 contest was very well accepted among the general public and welcomed over 3,000 contestants. This level of interest is seen as a positive step for Watsons and its six partners in the health and beauty industry — Sunsilk, Maybelline, Sheene, Nivea for Men, Pond’s and LCH together with RS Public Co., Ltd. in inspiring consumers to celebrate and value their unique beauty.
Toby Anderson, Managing Director of Central Watson Co., Ltd., said, “The YOU AWARDS contest aims at encouraging customers to discover their uniqueness and take pride in expressing those special physical attributes relevant to Watsons’ belief in the value of all human beings. This also aligns with Watsons’ position as the health and beauty retailer where customers are assured to find whatever is right for them. Watsons has to thank all the six partners in health and beauty industry as well as RS Public Co., Ltd. for their support and cooperation that have resulted in this year’s success.”
Atchara Limtrakoon, Executive Vice President Television Business, RS Public Co., Ltd., said, “RS is honoured to have a chance to work with Watsons in organizing the YOU AWARDS Season 2 contest. We are very pleased that the contest this year has been so successful. We believe that the activity will help encourage people to recognise and appreciate inner beauty in their own style.”
The YOU AWARDS Season 2 was launched in December last year and continued until the final round competition when winners of the six categories were determined. The six categories are Hip Hairstyle (sponsored by Sunsilk), Engaging Eyes (sponsored by Maybelline), Luscious Lips (sponsored by Sheene), Friendly Face Male (sponsored by Nivea for Men), Friendly Face Female (sponsored by Pond’s), and Fit Figure (sponsored by LCH).
In the final round all 30 finalists demonstrated their talents and wit in answering questions to gain votes from the public and the judging panel consisting of a representative from Watsons, RS Public Co., Ltd., Seventeen Magazine and the sponsor of each contest category. The points from the panel weigh 30 per cent of the total points. The public vote was open until 16.00 hrs.
Winning prizes include 50,000 baht cash for each winner, one-year's supply of products from the sponsor of the category. The winners from six categories will also be Watsons ambassadors to appear in all communications materials and receive the chance to work with RS Public Co., Ltd.
Toby Anderson concluded, “With the huge success of YOU AWARDS Season 2 this year, Watsons is committed to continuing the contest next year encouraging the expression of individual unique beauty and self confidence.”
Photo shows — The six winners of YOU AWARDS Season 2 contest which was organized by Watsons and its six partners in health and beauty industry as well as RS Public Co., Ltd.
Front row (from left): Mr Pruttipong Limapornvanitch, the winner of Friendly Face Award (Male); Ms Tunyapa Nakasam, the winner of Engaging Eyes Award; and Mr Petchsiris Iemsa-ard, the winner of Hip Hair Style Award.
Back row (from left): Ms Hnungrutai Salaipet, the winner of Fit Figure Award; Ms Apinya Prapawakun, the winner of Friendly Face Award (Female); Ms Nuanphan Jayanama, Marketing Director; Mr Toby Anderson, Managing Director of Central Watson Co., Ltd.; and Ms Lalita Wasuthit, the winner of Luscious Lips Award.
For more information, please contact:
Weeranuch Puttachartsaewee / Tawn Chatchavalvong
Hill & Knowlton Thailand
Tel. 0-2627-3501 ext. 101 or 118
Fax. 0-2627-3510
Email: [email protected]