Bangkok--26 Mar--pmb
Pinn Group turns crisis into opportunity Confirms 300 percent of turnover raise CEO confident in business potential to compete, maintain and increase customers
Pinn Group, a business network — consists of Come True Marketing Co., Ltd., Red Star Display Limited Partnership, Wonka Co., Ltd., and Pinn Decorate Co., Ltd. -- that deals in finished display and inkjet banner production, distribution, and setup; together with shop, exhibition booth, house, and condominium interior and decoration, announced last year’s business success with total 94 million baht circulation. The network also planned to adjust strategy for 2009 to make products and services under Pinn Group being able to compete on price with other traders; customers of Pinn group would pay fewer prices for the products of the same quality as other manufacturers.
Mr.Pith Suwaphiromchoti, Chief Executive Officer of Pinn Group revealed that “Our business is engaged for 4 years. Although it’s not a long time, we have more that a hundred percent of turnover raise every year. Today, we can present ourselves among top five finished display and inkjet banner trading companies.”
“Our total turnover for 2008 was 94 million baht. It was 50% raise from our 2007’s total turnover. For 2009, we expect to obtain 220 million baht, or 350% raise.” Mr.Pith continued.
“I am confident that business of subordinated companies will help reduce the cost of our products and services’ capital. During economic crisis, other traders have to reduce the quality of product to control the price to suit customers’ allowance. However, we have no need to do that as we own factories and have ability to negotiate the cost with suppliers. So, we can control the price to suit customers’ allowance along with maintaining the quality of products.”
“Above all, our publication ‘To provide products and services as if we are customers’ makes me believe that we can surely reach the target by maintaining current customers and acquiring new customers” Mr.Pith concluded.
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